Consumer Marketing Bootcamp Online Course
For everyone who wants to understand a marketing role. Learn key marketing terms like TG / SOV / CPRP / GRP / FGD etc. Get an idea of different marketing functions of brand, product, media, consumer insights, etc. Learn key elements that go into great marketing campaigns of products at your dream company - ITC, HUL, etc. Analyze the brand strategies of your Dream Company's products - Coca Cola, Pepsi, Bisleri, Reckitt Benckiser, etc. Get ideas to outclass every other job seeker & differentiate your bio data. Confidently handle a marketing interview.
₹499.00
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A 7 day course that will boost your consumer marketing knowledge & build a foundation for your marketing career.
Who is this Course for:
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Students wanting to explore the field of consumer marketing.
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Summer interns & first time job entrants to sales & marketing.
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Young professionals wanting to shift from sales, operations or any other function to marketing.
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Business owners & entrepreneurs who want to hire agencies develop great marketing campaigns for their products.
Course Instructor
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Maneesh Konkar
87 Courses • 24169 Students
Founder - Direction One Consulting. MBA from IIM Bangalore. Started his career with ITC. Over the past 21 years, he has conducted various professional courses for teams from fmcg & consumer companies like Tata Motors, Amazon, Bajaj Auto, VLCC, Parle, Godrej Consumer, Legrand, Asian Paints, ICICI Bank, Cargill Foods, Mahindra, Aditya Birla group and more. He has consulted with manufacturing, automobile, FMCG, IT, pharma, internet, and building construction.
He is also a Visiting Faculty with SPJIMR, Mumbai, and a panelist at IIM Bangalore interviews multiple times.
In the last 14 months Maneesh has worked with over 24 startups across Asia, Australia, UK, USA & Canada to upscale their digital marketing strategies & develop their GTM framework to go online.
He is also rapidly scaling up his own startup - directionone.org in the edtech space which provides various professional courses in sales & marketing.
Course Curriculum
1 Subject
The Sales & Marketing Bootcamp
0 Exercises • 58 Learning Materials