Then watch this video.
Recorded videos of 5 hours duration in English and Hindi.
Learn how Google advertising with Google search ads can align with your marketing management & advertising strategy of your business.
Open a Google ads adwords account for free.
Run YouTube ads to build your brand
Superb for targeting decision makers in B2B businesses.
1. SEO is the first step in digital marketing - Getting your Google Business profiles, Facebook pages & website optimized for high traffic and low competition keywords is the first basic step in digital marketing.
2. Next comes social media marketing or a "content strategy" to build the brand. Posting relevant content on your social media profiles to keep your target audience engaged with your organization, some free products, etc.
3. Final step is to run ads through multiple marketing campaigns. After a "warm" audience is developed, we start running ads on Search, Display, YouTube, Facebook, Instagram
4. Then we track campaign performance for brand goals (reach, engagement) and sales (no of leads, page visits, cost per lead, no of retails, cost per retail)
SEO is the process of optimizing your web pages for specific keywords to enable the page to come up high on search results.
How search engine marketing can complement your seo - search engine optimization efforts.
Content marketing ensures a steady traffic of visitors to your web sites & social media handles to build your brand equity.
Understand how influencers earn money & negotiate with them better. With ad sense, learn how you can make money.
Then watch this video.
87 Courses • 24169 Students
Founder - Direction One Consulting. MBA from IIM Bangalore. Started his career with ITC. Over the past 21 years, he has conducted various professional courses for teams from fmcg & consumer companies like Tata Motors, Amazon, Bajaj Auto, VLCC, Parle, Godrej Consumer, Legrand, Asian Paints, ICICI Bank, Cargill Foods, Mahindra, Aditya Birla group and more. He has consulted with manufacturing, automobile, FMCG, IT, pharma, internet, and building construction.
He is also a Visiting Faculty with SPJIMR, Mumbai, and a panelist at IIM Bangalore interviews multiple times.
In the last 14 months Maneesh has worked with over 24 startups across Asia, Australia, UK, USA & Canada to upscale their digital marketing strategies & develop their GTM framework to go online.
He is also rapidly scaling up his own startup - directionone.org in the edtech space which provides various professional courses in sales & marketing.
0 Exercises • 97 Learning Materials
Direction One Digital - Hindi
Direction One Digital - English
Do you feel you are stuck in your current role. Want to shift to digital.
looking to start in a digital marketing career.
looking to produce better results on your campaigns. .
but are looking for something more practical.
You now have the confidence to run social media marketing campaigns yourself.
You are ready to face a digital interview.
and start getting clients for yourself.
Facebook & Instagram ads, Google search, YouTube ads, full funnel strategy, content marketing & more .
Immediately on signup, your learning begins. With over 5 hours of recorded videos, you can learn at your own pace.
This online course gives you multiple ideas on projects and assignments that you could do to showcase your digital marketing skills and build your resume.
Know digital marketing skills, understand SEO, run Facebook, Instagram, Google & YouTube ads by yourself. Immediate business results & cost savings
Grow your career and business.
These skills will help you build confidence to handle digital marketing challenges with ease.
Join the monthly Q&A sessions to know practical tips in digital marketing.
When you are confident of your capability, write in to us and we will activate your Certificate for you.
Sign up with your gmail address & mobile number so we could contact you in case of any issues. Remember to enter your name EXACTLY the way you want it in the certificate.
You have access to the recorded video content of English & Hindi videos for one year from date of signup.
You can join in to the monthly Q&A sessions on Zoom. Links would be sent on the telegram group listed in the course introduction module.
Best training for learning the basics and fundamentals of Digital Marketing.
Will be helpful for your business by Creating ads and for activating the untapped area.
Abhimanyu Singh Sikarwar
Attended training session on digital marketing. Found it Crisp and interesting.
Keep it up Team Direction One.!!!
— Manoj Rawat
It was very insightful and concrete session on Digital Marketing. The session was majorly on Key Word Planner and Facebook and Google Ads
— Yugantar Singh
Corporate Training and super practical e-learning courses to kickstart your career.
Our friendly team is here to help.
Direction One Consulting Private Limited, Mumbai.